A Saudi consultancy specializing in diversity, equity and inclusion (DEI).
We partner with leaders, companies, and individuals to create inclusive environments where everyone feels valued, supported, and empowered.
Our Tailored Solutions

For Companies
Build a Thriving Inclusive Workplace with our:
- DEI assessments and analytics
- Leadership development for inclusive practices
- Strategic DEI planning aligned with Vision 2030
- Workshops and training for a more equitable workplace
Empower your team and elevate workplace culture today.

For Individuals
Achieve personal and professional growth with:
- Workshops and trainings
- 1:1 coaching and consultations
Why B-Equitable?
We believe that diversity is a strength, equity is a right, and inclusion is a responsibility
Our Vision
Empowering change-makers to build inclusive communities
Our Mission
Expanding the collective Arab consciousness around diversity, equity, and inclusion
Our Values
Clarity, Devotion, Support

Our Expertise
- Services in Arabic and English, ensuring accessibility and cultural relevance.
- Proven frameworks tailored to the unique dynamics of the Arab world.
- Specialization in cultural, psychological, and organizational inclusion.
- Affordable, customized solutions.
- Affordable, customized solutions.
- Inclusive solutions to companies + individuals
Meet Bayan Qutub!
Saudi Arabia’s first Certified Diversity Executive and Professional (CDE®, CDP®). Bayan is a pioneer in diversity, equity, and inclusion (DEI). With a rich and diverse educational background and over a decade of experience navigating and advocating for marginalized identities, she founded B-equitable to empower leaders, organizations, and individuals in the Arab world to create more equitable and inclusive environments.
Her Expertise
- Master’s Degrees in Health Administration from La Trobe University in Australia.
- Master’s of Arts Degrees in Educational Studies from UBC in Canada.
- Certified Diversity Executive (CDE).
- Certified Diversity Professional (CDP).
- Proven leader in integrating DEI into organizational strategy and empowering individuals to reclaim their voice.
Her Story
Bayan’s journey began as a young woman navigating societal expectations and later living abroad in Australia and Canada as a Muslim minority. These experiences gave her a profound understanding of what it means to feel unseen and unheard. Today, she channels her story into empowering leaders and organizations to create spaces where everyone belongs.
What They Say

“The Inclusive Audit Report was great! It brought diversity and inclusivity onto our radar where we had never really discussed it in detail before. It was great to know we “passed” the assessment, but it’s also become something we now bear in mind as we go!”
Christey West co-founder of Just Peoples

“A very rich course presented by Bayan. Awareness of diversity and inclusion is an important matter that touches every one of us. I was very happy to have a course dedicated to diversity and inclusion! This is the first time I have seen this presentation in Arabic. I believe and support Bayan and what it offers.”
Shahad Al-Tukhaim Psychodrama and Transgenerational Coach

“What an amazing session we did today. Bayan clarified most of hidden things and I felt great when finished! Bayan is very friendly and an excellent listener. I said everything in my heart like I was talking to myself! Thank you so much!”
Reham IbnoufDigital Marketing Specialist



